Google page rank is an elusive term that most bloggers don't completely understand. In fact, there are probably few people in the world who completely understand it, because Google keeps the secrets of its page rank algorithm very guarded. Boosting your Google page rank isn't something you can do in a day. If it were, everyone would have a Google Page Rank of 10. Keep reading to learn a few of the tricks to increase your blog's Google page rank that are fairly easy to implement over time.
1. Get Incoming Links from High Quality Related Sites
The best way to increase your Google page rank might not make a difference over night, but it will make a big difference in time. The key is to get incoming links to your blog from highly authoritative and well-trafficked websites and blogs that are related your blog's topic.
For example, if you write a blog about finance, getting a link from The Wall Street Journal website would give your blog a big boost. If you could get more high quality links from popular sites such as Fortune.com, SmartMoney.com, and so on, your blog's Google page rank would most certainly jump.
2. Remember to Use SEO Techniques
Search engine optimization is an important part of increasing Google page rank. Read the top 10 SEO tips, and make sure you're using them.
3. Write Original Content
Do not copy content from another site. Even if you're copying and republishing your own content from one page or one site to another, do not do it. Google's algorithm cannot tell the difference and will either give the originating site the credit and downgrade the others or downgrade all of the sites that publish the duplicated content. Google acts harshly toward any kind of content scraping, even if you're completely innocent. Once your page rank is downgraded, it can be nearly impossible to get it back up again.
4. Don't Go Link Crazy
Many bloggers hear that it's important to have incoming links to boost their blog's Google page rank, so they start leaving comments anywhere and everywhere across the web, participating in random link exchanges with anyone who is willing to participate, and so on. Remember, as the first item on this list says, Google's algorithm cares about quality links, not quantity. In fact, your page rank could be downgraded if your blog is deemed to be little more than a bunch of links.
5. Write Great Content
If you write great content, people will want to link to it, particularly high quality websites. Get on the radar screen of popular bloggers and websites by leaving comments, writing guest posts, participating in forums, emailing directly, writing articles, and so on. Build relationships with people who write for high quality sites, and the number of quality, incoming links you get to your blog will grow organically over time.